新版剑桥商务英语(高级):教师用书(第3版)
- ISBN:9787100195591
- 作者:Ian,MacKenzie
- 印次:1
- 开本:16开
- 版次:1
- 用纸:胶版纸
- 页数:125
- 出版社:商务印书馆
- 出版时间:2021-04-01
- 印刷时间:2021-04-01
- 中图法分类号:F7
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纠错留言#电子书截图
#电子书简介
基本信息
- 商品名:[正版图书]新版剑桥商务英语(高级):教师用书(第3版)
- ISBN:9787100195591
- 定价:48
- 出版社:商务印书馆
- 作者:Ian,MacKenzie
参考信息(以实物为准)
- 出版时间:2021-04-01
- 印刷时间:2021-04-01
- 版次:1
- 印次:1
- 包装:平装
- 开本:16开
- 用纸:胶版纸
- 页数:125
- 字数:
编辑推荐
“新版剑桥商务英语系列”是剑桥大学出版社开发的一套商务英语教材,也是剑桥大学英语考评部推荐的BEC考试用书。该系列分为初、中、高三个级别,包括《新版剑桥商务英语(初级):学生用书》《新版剑桥商务英语(初级):教师用书》《新版剑桥商务英语(初级):练习册》;《新版剑桥商务英语(中级):学生用书》《新版剑桥商务英语(中级):教师用书》《新版剑桥商务英语(中级):练习册》;《新版剑桥商务英语(高级):学生用书》和《新版剑桥商务英语(高级):教师用书》。其内容贴近商务环境,实践性强。其中的《学生用书》邀请了国内知名的商务英语教学专家添加了中文注释,解释了文中的重点和难点,旨在帮助学生更好地理解和学习商务英语。
内容简介
English for Business Studies is a course for upper-intermediate and advanced level students who need to understand and talk about the key concepts in business and economic□<□r>The Third Edition of thi□ □est-selling business English course ha□ □een thoroughly revised to meet the needs of today's students. Covering the most important areas of management, production, marketing, finance and macroeconomics, it helps students to understand and talk about a wide range of business topic□.<□r>Reflecting recent changes in the world'□ □usiness and economic environment, the course now covers subjects like wikinomics, viral marketing, hedge funds, the subprime crisis and energy policy.目录
Introduction
Map of the book List of role cards in the Student’s Book
Management
1 Management
□ Work and motivation
3 Company structure
4 Managing across cultures
5 Recruitment
6 Women in business
Production
7 The different sectors of the economy 8Production
9 Logistics
10 Quality
Marketing
11 Products
1□ Marketing
13 Advertising
Finance
14 Banking
15 Venture capital
16 Bonds
17 Stocks and shares
18 Derivatives
19 Accounting and financial statements
□0 Market structure and competition
□1 Takeovers
Economics
□□ Government and taxation
□3 The business cycle
□4 Corporate social responsibility
□5 Efficiency and employment
□6 Exchange rates
□7 International trade
□8 Economics and ecology
Thanks and acknowledgements
作者简介
伊恩·麦肯齐具有多年的商务英语教学经验以及写作经验。其编写的商务英语用书深受广大师生的欢迎和好评。
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